What Is Internet Marketing?

A Range Of Techniques To Improve Your Online Presence

‘Internet Marketing’ is a gereric term which refers to a wide range of different techniques. Generally speaking, Internet Marketing aims to:

While all Internet Marketing companies specialise in one or more of these aspects of the discipline, the conflicting terminology that different companies use can sometimes make it difficult to differentiate between them. For example, one company might describe itself as a search engine submission specialist, while another might call itself a web positioning firm. In fact, both companies essentially perform the same service.

We’ve set out the Internet Marketing terminology that Optillion uses in the diagram below, highlighting the inter-relationship between the different disciplines:

Diagram showing the relationship between Internet Marketing and Website Development, Search Engine Optimisation, Website Promotion and other Internet Marketing disciplines

Optillion specialises in Search Engine Optimisation, Search Engine Marketing and Social Media Marketing. For more information on these services, click on the links or call us today on .

Contact Details

Office & Registered Address:
Optillion Internet Marketing, 8 Church Street, Ruddington, Nottingham NG11 6HA, United Kingdom (UK)

Optillion's offices are within 30 minutes drive of Nottingham, Derby, Leicester and East Midlands Airport

Optillion's Directors

Paul Bibby, Head of Search Engine Marketing and trainer in Google AdWords and Analytics

Gavin Walker, Head of Search Engine Optimisation and trainer in eMarketing, SEO and SMM

Need any help or advice?
Call us on
T 0115 984 4433
The Internet Marketing Company Nottingham
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